Welcome to the TopDutch Brand Toolbox

Here you can find everything you need to use the TopDutch brand as part of your own communications. Of course, that means logo downloads and a PowerPoint template for use on your materials and the most-detailed, up-to-date sales materials we’ve prepared ourselves – including the overarching TopDutch investment offer in the ‘Why Invest in TopDutch Whitepaper’, attractive and detailed bidbooks and one-pagers to explain the most important facts and figures from each of our key industries, and printable versions of our key stories to give you a deeper understanding of our innovative ecosystems and the people powering them. But to top it off, we’ve compiled a fun toolbook of how to use the TopDutch brand, and give you some inspiration to carry it into your own communications.

So, when could you include the TopDutch brand in your own communications? We are the outward facing brand representing the economic region of the Northern Netherlands. Are you a part of the TopDutch collective and going abroad to promote your organization, or communicating your offer internationally? You can use the TopDutch brand to show you’re part of our green, digital and talented ecosystem. If you have any questions, or would like to use a TopDutch branded base PowerPoint feel free to contact us.  Let's show off how the Northern Netherlands is a good place to be great, together!


Our Styleguide

TopDutch Toolbox

How can you use our logo as a part of your international communications? What typography should you use? How can you choose the right photograph, or brief a photographer? We’ve compiled all the most important tips from our creatives, into the TopDutch Toolbook. Not a typical prescriptive house style rulebook. More like a good tool to do great work.

TopDutch Toolbox - A good tool to create great workDownload PDF

Use TopDutch Logos

Our logo

The TopDutch logo is as versatile as our offer. From the same DNA there are a wide array of logo options for you to use. You can find all options (framed or unframed, including ‘.com’ or not, including pay-off or not, and in differing shapes) in black and white, in our key colors of blue and green, or in white for you to use your own color or gradient underneath. For each logo you can find 2 downloads: Print (CMYK) or Digital (RGB) which both have all color options included in the Zip file.

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Why invest in TopDutch?

TopDutch

From large, established multinationals all the way to the hottest new start-ups, the TopDutch region draws in global businesses as a result of our purpose-driven, people-powered ecosystems, our competitive financial and fiscal environment, and our green, digital and talented business culture. Discover our overarching economic and societal sales arguments in the 'Why Invest in TopDutch' whitepaper. For each download you can find a PDF designed for the screen, and a download more visually appealing on print. 

[PDF Download]

Green Hydrogen

The TopDutch region is historically the energy knowledge and production region of the Netherlands. Now, as the energy transition is at the forefront of societal and corporate agenda, we're determined to stay there. Green hydrogen is going to play a vital role in the transition, so we've designed a strategic investment agenda with the goal of emission-free hydrogen at a commercial scale.

[PDF Download]


Why invest in our key industries

Key industries

The TopDutch region is a collection of interconnected, purpose-driven and people-powered ecosystems that are committed to finding green and digital solutions for global economic, social and ecological challenges. We’re focused on 7 key industries: Green Chemistry, WaterTech, AgriFood, Digital Innovation, Life Sciences & Health, Energy and Logistics. 

In this section you can find a detailed bidbook 'Why invest' for each key industry, as well as one-pagers with an overview of the sales arguments and the most important stories from the region. 

For each download you can find a PDF designed for the screen, and a download more visually appealing on print. 


Agrifood

Discover the TopDutch AgriFood industry, where our ecosystem of knowledge and innovation communities, business and government are growing the green and digital value chains of the future.

[PDF Download]


Digital Innovation

Discover the TopDutch AgriFood industry, where our ecosystem of knowledge and innovation communities, business and government are growing the green and digital value chains of the future.

Investment offer Digital Innovation - BidbookDownload PDFDownload Print PDF
Investment offer Digital Innovation - OverviewDownload PDFDownload Print PDF
Story - Digital SocietyDownload PDFDownload Print PDF
Story - More than automationDownload PDFDownload Print PDF
Story - The Region of DataDownload PDFDownload Print PDF

Energy

The TopDutch region is historically the energy production and knowledge region of the Netherlands. Now, we’re expanding our expertise to become the Energy Transition and Green Hydrogen Capital of not just the Netherlands, but the whole of Europe through high levels of investment, education and innovation for the acceleration of green energy.

Investment offer Energy - BidbookDownload PDFDownload Print PDF
Investment offer Energy - OverviewDownload PDFDownload Print PDF
Story - Developing the Hydrogen Capital of EuropeDownload PDFDownload Print PDF
Story - A Sustainable Energy DriveDownload PDFDownload Print PDF
Story - The Race to Zero Emission Public TransportDownload PDFDownload Print PDF

Green Chemistry

Become part of the most complete and ambitious ecosystem for Green Chemistry: Where, with support from strong green education and a pioneering government, companies are building fully-green and circular chains. From green feedstock and building blocks all the way to final products.

Investment offer Green Chemistry - BidbookDownload PDFDownload Print PDF
Investment offer Green Chemistry - OverviewDownload PDFDownload Print PDF
Story - 10 ways of cutting C02 emissionsDownload PDFDownload Print PDF
Story - Green Building BlocksDownload PDFDownload Print PDF
Story - The New Plastics EconomyDownload PDFDownload Print PDF

Life Sciences & Health

Welcome to the Healthy Ageing Capital of Europe, where a strong green and digital ecosystem is leading in developing ground-breaking knowledge and applications for a healthy society for all.

Investment offer Life Sciences & Health - BidbookDownload PDFDownload Print PDF
Investment offer Life Sciences & Health - OverviewDownload PDFDownload Print PDF
Story - More healthy years and a healthy societyDownload PDFDownload Print PDF
Story - How to stay young and healthyDownload PDFDownload Print PDF
Story - MedTech ToolkitDownload PDFDownload Print PDF
Story - Personalized MedicineDownload PDFDownload Print PDF
Story - The DNA of TopDutchDownload PDFDownload Print PDF

Logistics

Effortless access the European market from your greenfield location in the TopDutch region via the best infrastructure in Europe, and become part of a green, talented and digital ecosystem building the next operating system for logistics.

Investment offer Logistics - BidbookDownload PDFDownload Print PDF
Investment offer Logistics - OverviewDownload PDFDownload Print PDF
Story - 5 disruptive trendsDownload PDFDownload Print PDF
Story - What's next for mobility?Download PDFDownload Print PDF
Story - The Gateway to Europe and BeyondDownload PDFDownload Print PDF

WaterTech

Discover the TopDutch WaterTech ecosystem; offering a complete chain of innovation from world-class academic research to accelerated global business development.

Investment offer WaterTech - BidbookDownload PDFDownload Print PDF
Investment offer WaterTech - OverviewDownload PDFDownload Print PDF
Story - 3 reasons to grow your water businessDownload PDFDownload Print PDF
Story - Crossing the SeasDownload PDFDownload Print PDF
Story - Future WaterTech IndustryDownload PDFDownload Print PDF
Story - Weathering the StormDownload PDFDownload Print PDF

TopDutch Powerpoint Template

Here you can find a PowerPoint template in our TopDutch branding style. We've included as many layouts as we think you'll need, so feel free to pick and choose for your own needs. You can also find a slide with a barchart for your own data, as well as the mandatory introduction and conclusion slides (slide 1 and 15). 

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